Early advertising: Admiral Cigarette (1897) in the United States. A commercial. Four men in various costumes sit and converse in front of a billboard for Admiral Cigarettes. The billboard fills the entire background. Beside them is a large box, marked Admiral Cigarettes. A cross section of men: one dressed as an American Indian, with feather headdress, another a military outfit, a third, as Uncle Sam in striped pants, and the fourth (with pork-chop whiskers) is in a suit, vest, tie, and hat. Suddenly, the box pops open and a woman in tight-fitting costume emerges. She hands out cigarettes to the men and scatters dozens of cigarettes in front of them. She and the men smoke cigarettes and the men unfurl a banner saying, "We all smoke." (Edison Studio, New Jersey)
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